You upload real content. We write captions, you swipe to approve, we publish to Instagram, Facebook and Google Business Profile. No AI-generated photos. No agency invoice. Launching soon — secure your spot.
GDPR compliant. Data stored in EU. No commitment.
@the.eatery This morning's cod came straight off the Lofoten boat — brown butter, lemon, crisp skin. Three tables left this weekend. Link in bio if it tempts you.
#localfood #tonight #cheflife
What you already know
And yet you or your manager are grinding out Instagram posts on Thursday evening. Or you've stopped posting altogether.
The question isn't whether you should post more.
93%
check Google before choosing a restaurant
58%
follow at least one restaurant on social media
47%
avoid venues with bad reviews
You know this. We know you know. The question is what you do about it.
The scroll economy
The average Norwegian spends 1 hour 53 minutes on social media every day. That's more than TV, streaming and news combined. In those hours, they scroll past over 2,000 posts.
They stop on about 50.
3 of them decide where to eat tonight.
If you're not among the 50, you don't exist.
You can't control the algorithm. You can control how often you show up.
Source: Ipsos SoMe-tracker Q3 2025
Run the numbers yourself
Hours saved per month
19h
= time worth €9 120/year
How it works
01
A photo or video from your phone. Of the food, the drink, the chef, the atmosphere — anything.
02
We write a caption in your voice with a booking link and hashtags. Swipe right to publish, left to discard.
When did you last have a waffle that was actually fresh — not defrosted? Sun's out, the iron's hot, the sour cream's real. We're at it 'til two.
03
Auto-published to Instagram, Facebook and Google Maps. You get a weekly SMS report every Friday.
SMS · Friday
Week 23: 4 posts published, 1,240 views, 18 new followers. Strong week.
Never AI-generated photos. Never content that isn't yours.
What you actually get
5 min
Per week
Not 5 hours. Not a hire. Not an agency.
Up to 3×
More reach
Consistent posting beats single viral posts — always.
30%
More covers
Venues with 4.5 vs 3.7 Google stars fill 30% more tables (Harvard).
14 days
To first results
First post live 4 minutes after onboarding. Results within 14 days.
A feed that's alive
You send the photos. We turn the rest into a feed as alive as your venue really is — without you touching a template or an agency.
Real photos. Captions in your voice. Published while you run the place.
Social media for venues must be authentic, or trust evaporates.
We only use material you send us. You own all content produced.
Publishes directly to
“I built SOMESimplify because I saw too many great venues with a dead feed. Not because they're lazy — because they have a business to run. You send the photos. I've built the rest.”
We haven't launched yet. The first venues are coming on now — so there are no customer logos here yet, just a promise we intend to keep.
Three plans
Start
1 location, basics
All the content you need
Photos and video for Instagram, Facebook and Google Maps.
AI captions in your voice
Sounds like you — not like an agency.
Your link in every post
Menu, website or table booking — always included.
QR codes (Google, Instagram, Facebook)
Stick it on the counter. Guests scan — reviews and followers go up.
Seasonal library
May 17, holiday party, summer — ready-made campaigns.
Weekly SMS report
5 numbers that actually matter for your venue.
Panic Button
Stop all publishing with one tap. Always visible.
Pilot price €125/mo first 3 months
Pro
1 location, all features
Everything in Start
1 location, all features included.
Live analytics dashboard
See reach, clicks and estimated ROI — in real time.
Google Maps insights
Views, calls and direction requests — see where guests find you.
AI replies to reviews
Never let a Google review go unanswered again.
Comment engagement
AI suggests replies to comments — the algorithm loves it.
Daily content coach
Get hints based on weather, day and what's missing in your queue.
Role-based publishing
Staff only get access to their own venue.
Priority support
Replies within 1 hour during business hours.
Pilot price €175/mo first 3 months
Chain
Control, brand, continuity.
Everything in Pro
For all locations.
Full role management
Admin, local manager, staff — precise control of who does what.
Ads that sell
Boost the best posts automatically on Facebook and Instagram.
Live chain dashboard
All venues, all numbers, one screen.
Minimum 3 locations. Pilot discount negotiated individually.
Contact usAll prices excl. VAT. No commitment. 14 days free.
Try free
Be one of the first to test. We'll get in touch when the pilot launches.
GDPR compliant. Data stored in EU. No commitment.
Questions you have