Free tool
Social media calculator for venues
Drag the sliders to see what social media costs you in time today – and what more guests are worth. No sign-up, no email.
Run the numbers yourself
What does social media cost you today?
Include everything: making posts, replying to DMs, comments and reviews, and planning the week.
Hours saved per month
27h
= time worth €12 960/year
An agency charges €800–1,500/mo for the same. Pro pays for itself at about 2 hrs/week saved.
Questions & answers
What does social media cost a restaurant in time?
A typical venue spends 5–10 hours a week on social media – creating content, replying to comments and reviews, and planning. At an hourly cost of around €40, that's €800–1,600 a month in time alone.
How much time can you save with a tool like SOMESimplify?
Most go from several hours a week to 10–15 minutes: you upload photos once a week and swipe to approve. For an active venue that's around 25–30 hours saved per month.
How much are better Google reviews worth for a venue?
According to Harvard Business School (Michael Luca, 2011), one extra star online drives 5–9% higher revenue. For a venue with 30 tables per evening, going from 4.0 to 4.5 stars can mean tens of thousands in extra monthly revenue.
Does SOMESimplify replace a social media agency?
For most venues: yes. An agency typically charges €800–1,500 a month for social media. SOMESimplify Pro costs €349 a month and covers content, publishing, review replies and planning.
Does the calculator cost anything, and do I have to sign up?
No. The calculator is completely free, and you don't need to sign up or provide an email to use it.